Twitter is the latest big thing for getting involved with a wider community and building new ones. I had an interesting discussion today with Paul Tagent of Bath Marketing about this at a 4Networking meeting in Trowbridge.

The gravamen of the discussion was the question ‘Does posting or ReTweeting everyday ‘chit chat’ in your Twitter feed harm your brand’?

It maybe as long as a piece of string really. It might depend on what exactly you post or or ReTweet I suppose.

I tend to do social and business Tweets, but how can I really know if this is good bad or indifferent?

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